While I would love to see other fabrics and new colors and designs that lend themselves to those new fabrics I am also leery because of LL Bean. I understand why they had to change their lifetime guarantee but I definitely feel that customer service and product quality tanked along with the change. Their new policy is a year to refund and while that sounds generous it isn’t as great as it originally seems. I buy very seasonal items from them that I cannot wear for 3/4 of the year. So if I buy something towards the end of winter and only wash and wear it a couple times before I put it up for next winter I very easily might not know that it starts pilling or seams start fraying after a dozen times of wearing until it’s too late. I’ve had this happen and then felt chastised and guilty for reaching out to them after the year return period.
To be perfectly clear, I’ve never had anything but pleasant dealings with Tom Bihn. I’ve only had one problem and one return and I don’t have any reason to expect sudden issues. Except that it happened to me before with that other company, with whom I had a very similar purchase and return history. Also similarly I often don’t use certain TB products daily. I might not catch a problem until a few trips later and at the rate I’m traveling these days that could take awhile.
I agree that this warranty edit could damage your brand.